Disability 360

Now on air

Dzumba Na Mina

Ike Ngobeni

Dzumba na Mina 13h00-15h00 is a light entertainment show which targets the 25-49 year old working class who listens from their offices and mostly when they are on lunch. The show is currently at 196 000 listeners. These are matured working class audiences who prefer latest technology, some can afford cars, and most of them are political and business minded; and women are secondary audience. House wives and domestic workers tune in mostly on Thursdays for Gospel music and Wednesday for Xitsonga traditional music.The show aims at entertaining its audience through Xitsonga music and the rich culture of Vatsonga / Machangani, Gospel music and other music genres. The show targets the middle class, and intends to continue offering relevant content and music that suits the target audience.

Info and episodes

Disability 360

You may also like